Thursday, August 11, 2016

How Mobile Shopping Is Changing How Consumers Buy Your Products

Not only has cell phones changed the way we communicate with each other, they also have changed the way we shop. In the last year, there has been a 120% increase in mobile shopping-related searches. With such a huge percentage of people on their phones these days, here's some things to keep in mind:

1. Most people are now starting their search online instead of going into the store. Those who start online, usually end up actually going to the store to finish their search.

2. "Near me" has become 2.4 times more likely to be added to a search year-over-year. With 50% of consumers visiting a store the same day they do a mobile search, there's a lot of opportunity to generate sales.

3. Because they're not sure if a store has the product they're looking for in stock, 1 in 4 shoppers avoid stores. If you show consumers you do have stock through Local Inventory Ads, you can increase your store visits by 122%.

4. When a shopper does go into a store and find a product they're interested in purchasing, many of them research the product on their phone. By encouraging in-store shoppers to scan products into your app, they can research reviews, rating, and other information that's important to them.

Consumers who have a multichannel shopping experience buy and average of 250% more, according to MasterCard.

Need an online store? Skinny's Webworks can help design a store that's sure to catch your customer's attention!


Tuesday, July 5, 2016

Full Stack Internet Services


Skinny's Webworks is a full-stack development company. Full-stack means that we pretty much offer any service your business requires. If a particular task is not something Skinny's Webworks offers in-house, we utilize our partnerships with other professional companies to handle the work for us, while we manage them for you!





WEBSITES & INTERNET
•Domain registration (.COM, GoDaddy)
•Hosting (HostGator)
•Email (HostGator & Gmail)
Website Design, Development and Coding
•Mobile & Responsive Website Design
•JavaScript, PHP & AJAX Programming
•Graphics Design (Raster & Vector)
•Google Analytics & Webmaster Tools
•SEO, SEM & Search Engine Submission
•CMS Systems (Like Wordpress But Better)
•Basic & Extended Support Packages

E-COMMERCE & STORES
•Full Featured Website Stores (ECWID)
•Payment Processing (PayPal, Authorize.net, Etc.)
•Amazon Product Sales Management & Stores
•Ebay Product Sales Management & Stores
•Facebook Integrated Store (ECWID)
•Product Data Entry / Imaging Services

ADVERTISING & MARKETING
•Google Adwords (Ads, Campaigns & Management)
•Amazon Ads (Advertise on Amazon)
•Facebook Ads (Advertise on Facebook)
•Print Advertising (Mailers, Business Cards, Etc.)
•Brand Building & Reputation Management

SOCIAL MEDIA MARKETING
•Facebook (Setup, Training & Posting Services)
•Twitter (Setup, Training & Posting Services)
•Instagram (Setup, Training & Posting Services)
•Google+ (Setup & Posting Services)
•Pinterest (setup, Training & Posting Services)
•Blogger / Blog (Setup & Posting Services)
•YouTube (Setup & Posting Services)
•Social Media Advertising & Marketing

GRAPHICS & VIDEO
•Graphics Design (Web, Print & Production)
Video Editing (Web, Television & Product)
•Video Production & Filming

SPECIALIZED SERVICES
•Have a product to sell? We may be interested in marketing it or may build you a website for FREE!
•Have an idea for an internet business? We may be interested in partnering with you to make it a reality!
•Cash flow a little low? We offer financing and other options so you can pay as you go!
•Have a great app or software idea? We offer programming services also...and may be interested in collaborating!
•We run a number of our own successful stores! We can do the same for you...but ONLY if we hear from you!

Wednesday, June 15, 2016

How To Change Negative Thoughts Into Positive Thoughts

If you're told something enough times you start to believe it. This idea also applies to negative thoughts. If you consistently have negative thoughts then you'll find they start to take over. This way of thinking is extremely unproductive and can cause you to lose motivation in both your personal and professional life.

But there's good news! You can change your way of thinking from negative to positive with "Cognitive Reappraisal." Through this method, you can acknowledge those negative thoughts and redirect them into positive ones.

"People who do this have better mental health and more life satisfaction, and even better-functioning hearts, research shows," says Elizabeth Bernstein, a Wall Street Journal Columnist.

So here's a few ways you can change those negative thoughts around:

Write Them Down
By writing down your negative thoughts, you become more aware of them and can identify what's triggering them.

• Question Your Thoughts
When you have a negative thought, instead of stating it as fact, ask it as a question. For example, "I always have bad luck." turns into "Do I always have bad luck?" From there you can think about your thought and find an answer.

• Pretend Your Life Is Already How You Want It
Make believe you already have everything you want. Pretend you're the person you want to be and you will eventually become that person.

• Think About Something Else
When a negative thought creeps into your mind, distract yourself with another thought. When you find yourself falling back into your negative mind set, look around and think about something completely unrelated until you can bring your thoughts back to positive.

• Don't Give Up
Your brain has been programmed to think a certain way so when you try to change it you may feel the process is slow. Keep at it.


Monday, May 23, 2016

Why You Should NOT Use a Website Builder

Many website builders advertise "Design your website yourself!", "Design your website for FREE!", and "Create your own website. It's easy!" but what they don't tell you is that when you build your own website through them, you are missing a lot of key factors that are extremely important to your website's success. Here are some reasons you should NOT use a website builder, but instead, should let an experienced web designer build one for you. And it's not as expensive as you may think!

• You may be limited to one page. They may tell you that you have multiple pages; however, you most likely only have one. With only one page, Google doesn't have that much content to crawl (click here to find out what "crawling" is). This also limits the amount of page titles, keywords, and meta data that can be indexed into Google. And if you want more than one page you better pay up!

• Your Google Analytics may not be accurate. Google Analytics allows you to track the traffic that comes through your site and see how well it's performing. Many professional website designers give you monthly reports on how your site is doing, whereas building your own site may not offer that service.

• Your website probably looks just like every other similar business who uses a website builder. It's important for your website to stand out from everyone else's and most website builders use templates that are not unique and make your site blend in.

• Your site is not mobile friendly. By having an experienced website designer build your site you have the option for them to create a mobile friendly site. Most internet users are on phones these days. You don't want your site to be hard to navigate on a phone screen.

• Your site is their advertisement. Artists, including website designers, always sign their work. A professional website designer will put "Website by..." at the bottom of their pages; however, creating your website yourself with a website builder gives them the opportunity to scream "CREATE YOUR WEBSITE WITH US! HIRE US FOR FREE!" and who wants that on their page?

• Your options for customer support are usually automated. When you use a website builder you are subject to the run around when seeking customer service. With a website designer it's a more personal experience and you get to talk to a person! WOO HOO!

• Your photos don't show up anywhere else on the internet. So you uploaded a photo of your product to your website for all to see. But not as many people see it as you would like because on your site it's named "image5971856245." That has nothing to do with your image and Google doesn't index it into search because the file name is irrelevant.

• They say it's free, but it's not. They like to advertise "Build your website for FREE!" but what they don't tell you (they don't tell you a lot, huh?) is that they'll let you create it for free, sure, but after you spend all that time and effort creating it and now you want to keep it online... well, here's your expensive bill.

Even though creating your own website through a website builder seems like a great idea, it's not really a benefit to you. By hiring a professional, experienced website designer you are getting a unique website that's going to have much better results for your business. At Skinny's Webworks, we strive to provide the best customer service and most beautiful websites. Visit us today at SkinnysWebworks.com to see our portfolio or get more information on what we can do for you.


Friday, May 13, 2016

How To Get Up Early

Getting up early is essential to a business owner. The earlier you get up the more time you have to accomplish tasks and goals for the day. However, some people are not morning people and have a hard time being the early bird. Here are some tips for those who struggle in the morning.

• Plan an exciting breakfast to look forward to
• Sleep in total darkness. Melatonine, the sleep hormone, is produced in the dark.
• Schedule your most important plans for the morning so you are excited to get up and do it.
• Turn off the phone (you know why).
• Read a book (not online).
• Drink water before going to bed. It is relaxing and rejuvenating.
• Choose a blanket that keeps you warm. Best sleep is between 62° and 70°F.
• Put the alarm across the room so you can't hit the snooze button.

Monday, April 25, 2016

Attorney and Law Firm Websites

Skinny's Webworks offers professional websites for attorneys and law firms.


Experienced Attorney Website Design, Advertising & Marketing

We put you in front of individuals that need your services!
Your website is a statement of your professionalism and your ability to help your clients with their problems. We design legal websites that show not only your services, but your effectiveness and interest in resolving clients concerns with a personal touch.
Designs that present effective professionalism in a comfortable atmosphere!
We partner with our clients and offer a full array of services, custom designed to your business needs so you can focus on your specialties while we handle the technical details of your presence on the internet and to your specific geographic region.

Targeting the right clients at the right time with the right message!
With all the competition for business, being in the right place at the right time is key to attracting the right customers. We present your business by marketing your successes and advertising your services.

Visit SkinnysWebworks.com today for more information on how we can build you an amazing website!



Friday, April 8, 2016

Tactical Quotes to Help You Get Motivated About Your Business

There are many ways to grow your business. You can get inspiration from family and friends who have successful businesses, you can read self-help books, and you can go to motivational seminars. Another great way to motivate yourself and grow your business is to read and re-read tactical quotes. Here are a few quotes to get your mind motivated to expand your business.

• "Opportunities don't happen. You create them," Chris Grosser

• "Growth is never by mere chance; it is the result of forces working together," James Cash Penny

• "If you really look closely, most overnight successes took a long time," Steve Jobs

• "Success usually comes to those who are too busy to be looking for it," Henry David Thoreau

• "Everyone wants to live on top of the mountain, but all the happiness and growth occurs while you're climbing it," Andy Rooney

• "Stop chasing the money and start chasing the passion," Tony Hsieh